Domo was founded in 2010 by Omniture co-founder and longtime CEO Josh James. As Omniture CEO, James saw how access to real-time data could help online marketers make better and more profitable decisions. He was frustrated that he couldn’t have that same access to data about his own business. The data he wanted was trapped in multiple systems, databases, spreadsheets and presentations.

James started Domo to address this problem, which he found was universal to every CEO he knew. Now Domo serves executives across every role and across a broad range of industries. The company is backed by an all-star list of angels and investors including Benchmark, Fidelity Investments, Founders Fund, GGV Capital, Greylock Partners, IVP, salesforce.com, TPG Growth, T. Rowe Price, WPP and Zetta Venture Partners, plus CEOs of the world's largest SaaS and Internet businesses.