Senior Web Analytics Engineer - Lehi, UT

  • Ancestry
  • Aug 30, 2021

Job Description

About Ancestry:
When you join Ancestry, you join a human-centered company where every person’s story is important. We believe that by discovering the struggles and triumphs of our past, we can foster deeper bonds and more meaningful connections among families and communities. Our talented team of scientists, engineers, genealogists, historians, and storytellers is dedicated to empowering customers around the world from all backgrounds on their journeys of personal discovery.

With more than 27+ billion digitized global historical records, 100 million family trees, and 18 million people in our growing AncestryDNA database, Ancestry helps customers discover their family story and gain a new level of understanding about their lives. Passionate about dedicating your work to enriching people’s lives? You belong at Ancestry.

We are looking for a proven Senior Web Analytics Engineer to join the Behavior TrackingTeam, a development team responsible for tracking user behavior.
You would work with industry-leading engineers to invent new ways to make faster, more fun, and easier for people to discover their family history and unique insights about themselves and their family that can only be enabled through our world-class technology. You will help different development teams implement web analytic tracking code throughout their websites and applications, perform quality checks to ensure that the implementation work has been completed successfully, and diagnose and solve technical issues when they arise.

What you'll do...

  • Design, Develop, and maintain User tracking and analytics solutions across all Ancestry products using tools such as Adobe Analytics, Google Analytics, TealiumIQ, and MixPanel 
  • Working with the Product Manager to design future Tracking and Web Analytics solutions 
  • Lead offshore resources that help with development and testing as part of an agile team.
  • Perform ad hoc analyses to identify tracking issues
  • Collaborate with team members and stakeholders around Web Analytics and Tracking Requirements
  • Develop and maintain code libraries and documentation

  • Who you are...

  • 5+ years of hands-on experience with web analytics tools like Adobe Analytics, Google Analytics, and Mixpanel.
  • 5+ years of hands-on experience with any enterprise tag management tools (Tealium, Ensighten, Adobe Launch, Google Tag Manager).
  • Solid experience with HTML, JavaScript, jQuery, and basic computer programming
  • Hands on experience with Chrome Dev tools
  • Good understanding of asynchronous request handling, partial page updates, and AJAX
  • Understanding of software development processes, patterns, and principles
  • Ability to provide clear code documentation and processes
  • Content Management System, Targeting, Segmentation and Personalization full-stack development experience
  • Experience in NodeJS, ReactJS, AngularJS etc.

  • Helping people discover their story is at the heart of ours.  Ancestry is the largest provider of family history and personal DNA testing, harnessing a powerful combination of information, science and technology to help people discover their family history and stories that were never possible before. Ancestry’s suite of products includes: AncestryDNA, AncestryProGenealogists, Fold3,, Find a Grave,, and Rootsweb. We offer excellent benefits and a competitive compensation package. For additional information, regarding our benefits and career information, please visit our website at

    #LI- GT1

    Additional Information:
    Ancestry is an Equal Opportunity Employer that makes employment decisions without regard to race, color, religious creed, national origin, ancestry, sex, pregnancy, sexual orientation, gender, gender identity, gender expression, age, mental or physical disability, medical condition, military or veteran status, citizenship, marital status, genetic information, or any other characteristic protected by applicable law. In addition, Ancestry will provide reasonable accommodations for qualified individuals with disabilities.

    All job offers are contingent on a background check screen that complies with applicable law.  For San Francisco office candidates, pursuant to the San Francisco Fair Chance Ordinance, Ancestry will consider for employment qualified applicants with arrest and conviction records.  

    Ancestry is not accepting unsolicited assistance from search firms for this employment opportunity. All resumes submitted by search firms to any employee at Ancestry via-email, the Internet or in any form and/or method without a valid written search agreement in place for this position will be deemed the sole property of Ancestry. No fee will be paid in the event the candidate is hired by Ancestry as a result of the referral or through other means.