Product Marketing Director

  • Anonyome Labs, Inc.
  • Remote
  • Dec 01, 2021
Full time Product Management

Job Description

Anonyome is looking for an experienced Product Marketing Director to join our Marketing team. The Product Marketing Director role will primarily focus on the coordination and execution of product marketing activities across the company's SaaS offerings, including Anonyome's Sudo Platform and Products that enable businesses to empower their users through privacy and cyber safety capabilities. The successful candidate should be a skilled storyteller, strategic thinker, content creator, and expert influencer, able to analyze market data & feedback from customers for product marketing initiatives and collaborate with key stakeholders to set go-to-market strategies and priorities.

Why Anonyome?

Anonyome Labs is creating a world in which people have exclusive control over their personal data.

We’re changing the privacy and cybersafety paradigm—and resolving the greatest challenges consumers and enterprises face.

Through our products, MySudo consumer app and Sudo Platform business privacy toolkit, we empower everyday users to decide when, where and with whom they share their personal information, and we help enterprises rapidly develop and deploy branded privacy and cybersafety solutions for their customers.

In developing the Sudo digital identity at the heart of our products, we wanted to do something that hasn’t been done before — because that’s what the global fight for data privacy will demand from us all: out of the box thinking and .

If you want to join us at the leading edge of data privacy, apply to join our team now. There’s never been a better time.

Responsibilities

  • Manage content creation and execution for Anonyome's SaaS Platform and Products
  • Create marketing collateral for both customer and partner consumption, such as whitepapers, data sheets, FAQs, case studies, market landscape analyses, competitive briefs, etc
  • Research and analyze Anonyome's broader market landscape on a regular basis.
  • Work cross functionally across marketing, sales, and product teams to collaborate on target market, customer profiles, and value drivers to effectively and articulately translate these into compelling collateral
  • Collaborate closely with product and sales teams to help shape product roadmap based on market gaps and customer needs
  • Together with the product team, educate both internal and external stakeholders on Anonyome's product features, positioning, and value for target customers
  • Develop sales content, presentations, etc. as needed to support customer and partner engagements
  • Speak and present both internally and externally to promote the story of Anonyome's offerings
  • Become a competitive analysis expert internally and provide insights across the organization; drive market intelligence to be an expert on our buyers and their buying criteria 
  • Support events or external engagements Anonyome Labs attends or sponsors for brand visibility and demand generation
  • Work with internal teams on demand and lead generation campaigns as needed
  • Proactively identify new campaigns and/or initiatives to leverage to effectively position Anonyome Labs’ offerings

Experience and Skills

  • 7+ years experience in marketing
  • Strong storyteller with the ability to develop content strategies that get customers’ attention with products end users love
  • Proven ability to integrate across teams in developing go-to-market plans, content strategies, and campaigns
  • Analytical thinker with experience in data-driven marketing
  • Ability to drive experimentation focused on engagement
  • Apply insights and strategic thinking to influence stakeholders
  • Effectively communicate the benefits of various marketing strategies to audiences of all levels
  • Ability to develop strong relationships and work across global teams and with executive leadership
  • Experience driving complex projects in a fast-paced environment
  • Player/coach mentality: Ability to get hands-on and jump in to help the team at a moments notice
  • Can easily demonstrate what types of campaigns and collateral they created in current or previous roles

Finally, we expect you to score well on our "Stuff That Matters":

Enhancing Privacy

           Privacy is at Our Core

Growing as One team

           Work Inclusively, Embrace Diversity, Succeed Together

Sharing Insights

           Information empowers our decision making

Taking Ownership

           Own it, enjoy it, learn from it

Feeding Curiosity

           Always learning

**Hybrid work options available for remote and in-office located in Lehi, UT**

We offer health, dental, vision & life insurance plans, unlimited PTO, remote work, equity, catered lunches, and an exciting and innovative atmosphere. If you’re interested in changing the world, we’d love to talk to you.